Having a bricks and mortar store is great! Customers can regularly visit you, see the products you have to offer and really build up a rapport with your brand.
Within this unusual time we find ourselves in, more and more high street shops are finding that traffic to their store is becoming more infrequent, and sales are declining. If you are thinking about getting your shop online, now might be the perfect time to do so. The change of season means we will soon be in the run up to (dare I say it?) ....Christmas! And that means plenty of people looking for gifts. Over the last few years consumers have been looking more and more to online shops to find their Christmas gifts. If your shop happens to sell products people will love giving as gifts, why not expand your reach from your local community and offer it nationally online?
With Lollipop Rocks' pay monthly website design, we offer ecommerce plans starting from just £25 per month. And check this out - we don't require a minimum term contract, so if you decide after a few months, or a year or so that selling online isn't for you, we simply turn off your site. With an additional bonus of you not having to pay any upfront fees. So there really isn't anything to lose by giving us a call and finding out more.
So where do you start?
Check out our 5 easy steps to getting online below:
1 - Branding
2 - Messaging
3 - Stock
Get your stock organised. Make sure you have clear stock levels. Write simple descriptions for each stock item. Get a clear pricing structure ready. Decide how you are going to deliver your items, and what will you charge for delivery - explore your options on this one and make sure you are priced competitively without losing money on delivery. Get all this info in one place so it's ready to put on your website. Get great images of your products to go on your website, the product image is usually the first thing people are drawn to when buying a product, so it might be worth looking at getting these done professionally to really make them stand out on your website.
4 - Hand It Over To Us
When you have all this info ready, hand it over to us! We'll design up your website with your logo and branding, complete with all the info you have written about your business and your promotional messaging. We'll even add in all your product, complete with descriptions and pricing. We will set up the checkout process for you and include all your delivery options. Then you are ready to go live!
5 - Advertise
Now your site is online and looking awesome....let's get some people to visit it! Find an advertising channel that works for you. Social media advertising is a great place to start, or maybe a small spend on google ads might work for you better. It's fair to say that it takes a fair bit of trial and error to get your advertising right. But hang in there, you'll find one which works for your business.....and when you start taking those first orders online, it will be awesome!
Take a look at some of the pay monthly website designs we have created for other online stores on our portfolio page. Or if you are already interested, send us a message to find out more!
